Bhagavad Gita · Chapter 9: The Royal Knowledge and Royal Secret
Bhagavad Gita 9.25
यान्ति देवव्रता देवान् पितॄन्यान्ति पितृव्रताः ।
भूतानि यान्ति भूतेज्या यान्ति मद्याजिनोऽपि माम् ॥
yānti devavratā devān pitṝnyānti pitṛvratāḥ | bhūtāni yānti bhūtejyā yānti madyājino'pi mām ||
Those devoted to the gods go to the gods; those devoted to the ancestors go to the ancestors; those who worship spirits go to the spirits; and those who worship me come to me.
Modern context
We go to what we worship. Those devoted to the gods reach the gods; those devoted to ancestors reach the ancestors; those who worship spirits reach spirits; those who worship the highest reach the highest. The principle reaches into ordinary life. What a person gives their devotion to, whether money, fame, family or truth, is where they will end up. Choosing what to love is choosing where to go.